@SocialMedia Today put together an excellent primer for these new TikTok features. Now, you can find out which “songs” on TikTok are trending in your region… this allows you to jump on waves that are growing, thus increasing your organic reach.
Check out the article here.
In addition, you get the most popular TikTok’s in your region – you can filter by Likes, Comments and Shares to find out what is trending near you and assist you in crafting higher quality content.
And to make things even better, TikTok also allows you to check out the most popular hashtags being used. Something that Social Media companies use to extend reach when appropriate.
For those of you that have yet to jump on the TikTok bandwagon, follow their advice – allow yourself to “go down the rabbit hole” for at least 30 minutes. You’ll begin to see how expertly the algorithm adjusts and serves uniquely engaging content.